Use sell-through reports

See how quickly stock sells, grouped by brand, category, or SKU.

Help ArticleUpdated June 19, 20261 min read

Sell-through tells you how fast your stock is turning. You can view it by brand, by buyer category, or down to the individual SKU, so you know what to reorder and what is sitting still.

A sell-through report grouped by brand.
Compare sell-through across brands, categories, or SKUs.

Steps

  1. 1Open Reports and choose a sell-through view — brand, category, or SKU.
  2. 2Pick the period you want to measure.
  3. 3Read which lines are selling through quickly and which are slow.
  4. 4Switch the grouping to dig from brand down to SKU.
  5. 5Use what you find to plan reorders and promotions.

Good to know

Consistent brands and buyer categories make these reports far more useful — tag products well to get clean groupings.

Note

Sell-through compares what sold against what you held — tag products well so the breakdown is meaningful.

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